Top 5 Wellness Apps Performance in Croatia: Q2 2024

In Q2 2024, the top 5 wellness apps in Croatia on a unified platform exhibited notable trends in downloads, revenue, and weekly active users.

Headspace: Sleep & Meditation saw an interesting revenue pattern, starting at around $319 at the beginning of April and peaking at $606 in early June. Downloads were relatively stable, with slight fluctuations, peaking at 66K in late April and again in late June. Weekly active users trended around 1K, with minor variations throughout the quarter.

Calm experienced a revenue peak of $456 in mid-May, with a general upward trend observed across the quarter. Downloads fluctuated, reaching a high of 88K in mid-May, while weekly active users hovered around 200, showing minor dips and rises.

Mindvalley: Self Improvement had notable revenue spikes, particularly in early April at $807 and mid-June at $429. Downloads remained low, with a maximum of 25K in late May. Weekly active users maintained a steady range, peaking at 85K in late April.

ShutEye®: Sleep Tracker, Sound showed a strong start with 403K downloads in mid-April but saw a significant drop to 73K by early June. Revenue peaked at $483 in early April and showed varied trends throughout the quarter. Active users started at 1.2K in mid-April, declining to 773 by early June before slightly recovering to 960 by the end of June.

Me+ Daily Routine Planner demonstrated consistent performance, with downloads peaking at 539K in early April and maintaining a steady range. Revenue saw a peak of $322 in early June. Weekly active users consistently hovered around 5K, peaking at 5.3K in early April and late June.

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